30 10/11
05:05

Top Ten Reasons Kids Should Play Team Sports in the Summer

As a father of a 5 year old and a 7 year old, this is my first summer watching my boys play team sports. They played T Ball earlier in the summer and they play flag football now. Its great that they are able to play on the same team for logistics, but I’m sure that ends in the next couple of years. I’ve watched our boys take a lot from their team sports experience and I’d like to share with other parents what I’ve seen:

10. Teaches kids to “be on time” – both coaching staffs were very adamant that practice started at a certain time and held all kids and parents accountable. As the seasons progress, I’ve noticed our boys getting themselves ready for practice at the appropriate time.

9. Builds friendships – This is an easy one as we’ve seen our boys make lots of new friends, attend birthday parties, and basically just smile when they see their friends outside of practice/games.

8. Hand/Eye Coordination – Too many children are perfecting their hand/eye coordination by means of video games. Simple activities such as throwing a ball, catching a ball, and hitting a baseball do wonders for motor skills.

7. Creates self pride – When our kids got their jerseys with their own name on the back, the smile on their face was unforgettable. They really felt important and it created confidence.

6. Teaches kids that bullying is unacceptable – In both football and baseball this season, there were a few cases of some of the “alpha players” trying to assert themselves at the expense of the younger/smaller players. Both coaching staffs immediately addressed this with both the kids and the parents and the problem went away. Bullying is a terrible problem in schools and the more kids that can be turned off this path at an early age, the better.

5. Coaches are more like teachers than parents are. – As much as we try, we always see our children in a different light as an outsider….and that’s a good thing. Coaches, like teachers tend to treat the kids equally and hold them all accountable for their actions and responsibilities.

4. Kids are learning Math and don’t even realize it! – For all of you former football players out there, you’ll likely remember that each “hole” (gap between lineman) is assigned a number telling the running back where to run the ball and the rest of the team how to block a play. As the kids learned this, I watched several kindergarten level students now able to count by 2′s as that is the way the football numbering system works. Also, when coaches teach defensive players to run at an angle where the player with the ball is going to be, not where he is at….kids are getting introduced to geometry. As per my earlier blog entry…physics is everywhere as well!

3. Respecting elders – Talking back and yelling at coaches and other parents is not tolerated in most team sport environments and at the young ages of the players, this tends to stick with them away from the game field.

2. Teamwork – Team sports are a great way to teach kids how to work together for a common goal. Specifically, our kid’s football coach requires all kids to run their laps as a group (emphasizing that this is not a race, but rather teaching them to do things together) and has them chant and do their warmups together as a group.

1. Exercise – Above all else, in the video game/tv dominated world we live in, I’m elated watching my kids get a couple hours of outside activity including cardio work, stretching, fun games, agility tasks, etc. Remember when we used to spend every summer day outside? This is a great way to show our kids what was great about our childhood and keep them in shape at the same time.

My weekly updated blog features tips for science teachers, laboratory professionals, and lab supply resellers. I’ll often share helpful hints on travel, share new products, and promote professional growth events and trade shows in the scientific industry. Visit my blog at http://www.fischertechnical.blogspot.com

You can also follow me on twitter to be the first to know when we’ve updated the blog, debuted a new product, or have something helpful to add to the scientific community. Follow me at http://www.twitter.com/johngura

Article Source:
http://EzineArticles.com/?expert=John_Gura

27 10/11
21:23

How I Overcame My Fear of Public Speaking

Are you afraid to speak in the public? Do you want to overcome your fear of public speaking? If your answer to the two questions above is yes, then read on as I share with you my own personal experience on how I overcame my fear of public speaking.

If you think you are alone with this fear of public speaking; then think again. I also had the same fears and many people all over the world also share your fears to speak in public. I recall several incidents that occurred while I was growing up. As a child, I often got punished with the rest of my classmates for failing to answer the teacher’s question; even though I had the right answer within me.

I preferred to be punished with others than raise my hand to answer a question; my fear of public speaking was so strong that I would rather risked being punished in school than to see myself being exempted from punishment, simply because I answered a question.

If there was anything I hated most, it was standing out from the crowd; and public speaking was one thing I hate. I often missed school feigning illness just to avoid the debate classes organized by the school management. Now how did I overcome my fear of public speaking? That’s what I am going to share with you now.

In this article, I am going to share with you my step by step strategy to overcoming my fear of public speaking. If you are willing to learn and take some actions, then below is my ten step guide to overcoming your fear of public speaking.

1. I acknowledged my fears: The first step I took to overcome my fear of public speaking was to acknowledge my fears. I wasn’t shy about it; I openly admitted that I was afraid to speak publicly. One of the mistakes people make is that they hide their fears; and this fear eats them up silently. They feign boldness on the outside but inside; they pray that the earth should open and swallow them.

The positive side of openly admitting your fears is that you will become more challenged to overcome it. Openly admitting your fears means you are facing your fears head on. It might earn you some mockery but it’s a way to go especially if you can use that mockery as leverage to boost your determination.

2. I traced the root cause of this fear: The next step I took to overcome my fear of public speaking was to trace the root cause of the fear. I came to understand that the root cause of this fear was the mentality I grew up with. During my primary school days, I recall coming first in class term after term. I was happy and my parents were, but it put a strain between me and some of my childhood friends.

My friends began to pull back from me because they felt they were out of my league academically and it hurt me. I wanted to be like everyone else; that was where I developed the attitude to avoid “standing out.” If being outstanding was going to single me out of the crowd, then I didn’t want it. Now having understood the cause of my fears, I decided to attack the root cause. I began to be me, regardless of what people said. I began to take on challenges, not because I loved challenges but I just wanted people to talk. This attitude pitched me against people who felt I was showing off but I didn’t care; I just wanted to be me.

3. I developed a strong desire to overcome my fear of public speaking: To be sincere, I don’t think you can overcome your fear of public speaking if you don’t desire it strongly. I was able to overcome mine because I desired it. I wanted to express myself in public without an iota of fear and I was prepared to do whatever it takes to bring such desire into reality.

4. I prepared my mindset to take whatever comes: I had a strong desire to overcome my fear of public speaking and also develop my public speaking skills. But deep down in me, I knew it wasn’t going to come easy; I knew there has to be a price and I was willing to pay it. I prepared my mind to accept whatever comes; I knew the worst may come so I prepared to meet it in advance. I prepared to take the booing, mockery and rejection that may arise in the process of learning to speak confidently in public. So if you really want to overcome your fear of public speaking, then you must be prepared to take whatever comes.

5. I kept an open mind: To overcome my fears, I kept an open mind. I knew I had to learn and learn real fast. Learning in this case is not the classroom kind of learning; it’s a type of lesson that can come in the form of suggestion, advice or even criticism.

6. I learned from the masters: The next step I took to overcome my fear of public speaking was to seek advice from the masters. I began to read books and listen to tapes authored by people such as Brian Tracy, Zig Ziglar, Dale Carnegie, etc. By reading the materials published by these great public speakers, I tapped into their wisdom and gained inspiration from them.

7. I harnessed the power of positive affirmation: Another step I took to enhance my public speaking ability was to use positive affirmations. You might think it’s not effective but I stand to tell you that it works like magic. By using positive affirmations such as “I can do it” or “I know I am destined for this”, you will unconsciously boost your self esteem. Remember the bible says that the power of life and death is in the tongue, so learn to use the power of spoken words to your advantage.

8. I developed the passion to teach: Public speaking is more or less teaching. Most great public speakers are teachers so if I am going to excel as a public speaker; if I am to overcome my fear of public speaking, then I have to develop the passion to teach. That was how I became a teacher; sharing information over the web, on platforms and through hard copy materials.

9. I started small: Today, I speak on platforms; hold seminars and engage in one on one consultations but it was not so few years ago. I started small. I started out by practicing in front of a mirror; imagining myself standing on a stage. I worked on my body language and movement in my closet and from there; I proceeded to speaking for free. I also engaged in positive discussions and I wasn’t afraid to take a stand. I began to accept the crowd as a group of friends; never again was I to be scared of speaking in front of an audience.

10. I became a confident speaker: After taking the nine simple steps above, I became a confident speaker. I can now speak to any capacity of audience provided I am well grounded on the subject. But I want you to know that I didn’t develop my public speaking skills overnight; I underwent a process that was triggered off by my desire to overcome my fear of public speaking.

As a final note, these are the exact steps I took to overcome my fear of public speaking. If you take a close observation, you will notice that they are very simple steps. Well, overcoming your fear of public speaking will not occur by just reading this article. It will only happen if you take action just as I took action. I wish you good luck.

And just before I drop my pen, if you need Expert Advice on How to Start a Business from scratch; please feel free to visit my blog. In addition, you can also download my free definitive guide on How to Become a Millionaire fast in less than a year.

Article Source:
http://EzineArticles.com/?expert=Ajaero_Tony_Martins_Ifeanyi

27 10/11
17:21

Everyone Needs a “Resume Coach”

Can you imagine any competition, serious endeavor, an Olympic athlete or top performer in any field where a coach, consultant or mentor is not employed to achieve excellent results? That is why sports coaches, fitness coaches, executive coaches, sales coaches, life coaches and experts are sought. They provide the strategy, tactics and best practices to quickly and easily achieve results.

Yet on many career blogs you will see that, usually to save a few dollars, people often insist on doing their own resumes and their own interview prep without using any type of career coaching. While this do-it-yourself approach may result in finding jobs, in today’s competitive world it usually means a longer job search or a suboptimal result. The questions to ask in a buyers’ market are: “How can I get a competitive edge?” and “How do I win this resume game?”

Are you a job seeker facing this highly competitive, more demanding world? Have you experienced how the new systems, technologies, and the economy have made the hiring process much more complicated, impersonal and time consuming? Much to the job seeker’s frustration, it has become a distinct two stage competition – first: the resume competition and second: the interview process.

Perhaps you’ve tried to reach the hiring manager and tried to sell yourself into an interview. Maybe you’ve left multiple messages to the recruiter in HR to follow up on the resume that you submitted. It’s difficult to get any personal response. So your resume is forced to do your selling for you.

So how can you get an “edge” using a “resume coach”? Here are some facts:

  • When thousands of resumes are searched by recruiters, if you’re not on page 1 or 2, you’re probably not even in the running.
  • A poorly qualified candidate with an elegant, professional looking resume may get called for a job interview, while a stronger candidate can be left behind because of poor resume aesthetics or subpar presentation, and no one will ever know. It’s a one way street.
  • A poor resume might generate a 1/20 interview ratio, while an exceptional resume should generate a 1/6 ratio or better.
  • Resumes are often read with a negative bias. “What is this candidate missing?”
  • As a longtime recruiter, 50% of the resumes that I screened were poorly written. About 40% were average and only 10% were effective selling resumes. Most resumes are narrative, unfocused and are not “selling resumes”.
  • A Selling resume is at least 31% more likely to land interviews, 40% more likely to receive a job offer, and 38% more likely to be contacted by recruiters, compared to an average resume. A Selling resume is about 70% more likely to get interviews than a poor resume.

So in order get an edge in the paper competition, your document can’t be just a resume —- but a Selling Resume!

Since many of us do not have sales experience, and are too close to the topic to really sell ourselves objectively, we need to consult a sales-oriented advisor, a “resume coach” to guide us in the presentation. A selling resume is not about “you “, but about “how you can help solve a problem”. Every job exists to solve a business problem. Your resume has to sell you as a solution.

There many sources of resume information, “misinformation” and outdated advice in the marketplace. Poor results, even after spending a lot of money, are not uncommon. Here are the choices:

  • Free resources and resume templates that rarely yield an exceptional resume. Most of these resumes never clear the Applicant Tracking Systems that recruiters and companies use.
  • Resume builders and free sources don’t care about quality or uniqueness. They usually just want a resume for their primary purpose and agenda, or it’s merely a “freebie” service leading you in to entice you purchase other products or services.
  • HR recruiters are limited to their own experience. Agency recruiters simply can’t spend the time. They take an average resume and try to present it with their own write ups – their own elevator pitch – in hopes of filling jobs that they will get paid for. It’s easier than rewriting your resume and honestly, they don’t have a real investment in your career if it doesn’t serve their immediate purpose.
  • When we do it ourselves, without specific coaching, we rarely create a selling resume because we are too close to the topic and too distant from the hiring process. Are we the experts?
  • A professional resume writer can produce good, average or poor results depending on their skills & background, and price is not necessarily an indicator of quality. The blogs are full of mixed reviews.
  • Since this is a lifelong skill, the best choice is to seek out the proper guidance and advice so you can quickly learn to craft and tailor an exceptional resume whenever you need it throughout your career. A resume also becomes a branding tool for social networks where you are checked out and found by recruiters.

Who would be the best sources for a Resume Coach?

If you want to win the resume game, your resume must be a selling document. Therefore, a talented career coach or third party recruiter, who understands both sales and the recruiting process in your field, is the most obvious choice. Paying for their time and guidance is a minor investment compared to the upside and the results it could yield. Ask yourself — if your job search is even 2 days shorter, your job offer is $2000 more, or the position obtained puts you on a faster track, is there a better investment for your career?

Therefore a “selling resume” is more than an advertisement in today’s world. It is a marketing proposal for your services. Get the edge. Get a sales-oriented coach to help you win the resume game.

Howard Cattie is Founder and Head Coach of CareerOyster, an innovative online career and job transition coaching to help executives and professionals direct their careers throughout their working lives. Services include resume help, interviewing help, job leads and customized career coaching via multimedia products. The theme of the company is simple:

“The world is your Oyster….. be the pearl”.

To get started, and to get your free video career advice and job search tips newsletter, visit http://www.careeroyster.com.

Howard has had over 30 years of Career Coaching, Recruiting, Sales and Sales Management experience before founding CareerOyster LLC. While he has been a hiring manager for most of that time, his real passion has been in helping individuals identify their longer term goals and position themselves to get there. He has extensive experience in coaching jobseekers and recruiters in effective career planning, resume writing, interview coaching and job closing strategies. He has trained over 400 recruiters and thousands of candidates in job seeking techniques with a true specialty in candidate interview preparation. Prior to that he founded and managed Custom Recruiting Services for 11 years, a specialized recruiting firm for Technology and Technology Sales and Marketing professionals. Howard was also an Executive in three national Recruiting and Staffing organizations: Source Services, Romac International (now Kforce) and Norrell (now Spherion).

Howard was a certified member of Worldwide Association of Business Coaches (WABC) and provides Executive, Sales and Career Coaching to Management Clients.
Education:
MS in Computer Engineering from the University of Michigan
MBA in Marketing from Temple University
BS in Engineering Physics from St Joseph’s University

contact: howard@careeroyster.com

Article Source:
http://EzineArticles.com/?expert=Howard_Cattie

26 10/11
09:20

Team Sport Advantages and Disadvantages for Your Child

Nowadays, children, besides of going to the school, practice a sport, mostly a team sport. And just like so many things, this also has its advantages and disadvantages on physical, emotional and mental field.

The decision of which one is greater, the advantages or the disadvantages depend on the point of view of the parents and of the children.

Emotional advantages:

- They will learn the value of teamwork

- They will learn how to work in a team

- They will develop their ability of trusting someone else

- They will learn how to select the trustful people

- They will make more friends

Emotional disadvantages:

- the pressure of being the best

- the possibility of not being the best

- possible emotional implications of not being the best can affect the self-esteem of a child

Mental advantages:

- physical activity stimulates the brain

- sport is a way of relaxing of the stress and pressure from the school, therefore, after exercises, the lessons will be automatically easier to understand and to learn

Mental disadvantages:

- competitive sport takes precedence over a child’s education

- learning may be neglected

- lack of mentally challenge

Physical advantages:

- they will learn the benefits of being fit, limber and strong

- it ensures a great and healthy growth of the body of the child

- they will be protected by obesity

Physical disadvantages:

- the danger of long-term injury

- early overuse of joints, ligaments and muscles can lead to joint and tendon problems, arthritis, back and neck problems

These issues have to be considered again and again before deciding on the type of sport that your child will be practicing.

For further information regarding sports, you can always rely on the Sport Folks Site!

Article Source:
http://EzineArticles.com/?expert=Esmeralda_Dean

24 10/11
17:02

Online Pet Supply Business – 40 Billion Dollars Up For Grabs

The pet industry generates about 40 billion dollars of online sales annually, 70 million homes have pets and the average spent by a typical American is 150 dollars per month. Of course these are rough estimates but nevertheless, it is one hell of a lot of money.

Would it not be exciting to grab just the tiniest piece of this action?

Well anyone can do exactly that. You can set up an online pet supply business with very little trouble. If you have a real passion for pets, this could be right up your street. Even if you have no interest in pets, the online pet supply business is for everyone and is very profitable. Some people are making a very, very good living by selling other peoples pet supplies online for them

It is a very real business and should be treated as such. You can put a little effort into the business and make some extra spending money but if you want to take it to extremes and drive huge amounts of online web traffic to your pet store business, the world is your oyster.

Your online pet supply business comes with a free start-up kit that will enable you to get your online pet supply store up and running immediately. It is a pre-built store so there is no worry about having to set up your own website. Your online business comes equipped with a large amount of pet products in many categories that will ensure your customers will keep coming back for further products in the future.

There are numerous guides that are supplied. There is a marketing guide that will explain how to drive customers to your online pet supply business by various methods. There are other marketing tips and general techniques designed to help grow your online pet supply store. There are other guides that help you with general business aspects like cash flow, accounts, taxes and wealth and retirement issues.

If you are thinking where and how do I store all of the pet products? Don’t worry because of that side is taken care of. All that you do is get the customers to your online supply store where they buy the supplies and you get your hefty commissions. The actual storage and mailing of the pet supplies is totally in someone else’s hands.

Everything is included that you need to create a successful pet supply store. Once you have it up and running and you have all of the customers that you want, you can take a back seat and leave it alone and it will take care of itself. Of course you will have to spend time on your pet supply store now and again to keep it current.

Your online pet supply business will continue to earn you money when you are asleep, when you are on holiday and when you are busy enjoying your free time. It will work for you 24 hours a day 365 days per year, you don’t have to pay wages and you won’t have any employee-related problems.

If you want to find out more about how to divert some of the billions spent with your own online pet supply business and start living your life how you want to, click here Online Pet Supply Business [http://www.onlinepetbusiness.com/onlinepetsupplybusiness.html]

Article Source:
http://EzineArticles.com/?expert=Martin_Loader

21 10/11
21:12

Advice To Parents On Saving For College

Start Early

Planning and financing for college begins well before high school. Selecting the elementary school your child needs to attend is as important as deciding which high school or college to attend. A proper foundation for learning is of utmost importance for college admission and scholarship consideration.

Make Appropriate Course Selections

Selecting the right curriculum in elementary, high school, and college are linked. Being ready for college while positioning oneself for scholarship and other financing is a process. The transition from elementary, middle school, and high school to college is determined by taking the right classes like upper-level math and science, foreign language, honors’ classes, and Advanced Placement (AP) classes. Boosting the GPA with these classes is important in class rank and college entrance.

Talk To Your Child

College planning is a family concern. Since a college degree is essential for students and the cost of a college education continues to rise, a collective effort is needed. Waiting until high school for parents to speak to their child about college, actually doesn’t make sense. Without communication, the child may develop the assumption that all is well and that the parents have planned to pay for his/her college expenses. Parents may think that they have college expenses covered and their child may have other colleges in mind with higher price tags or further college goals. Whatever the situation, parents and their child need to be open and honest about their feelings and realistic about college issues.

Set Up Two College Funding Plans- One College Funding Plan for Parents and One for Child

Research various savings plans for you as parents and for your child beginning early to reach your college funding goals. Don’t let it catch you by surprise. Small investments can add up over the years. Encourage grandparents to get involved by giving college money instead of toys for birthdays, Christmas, etc.

Enroll in Dual Enrollment College Classes

Check with your local high school and colleges to see if dual enrollment college classes are available and how to meet the requirements. Taking college classes and receiving college credit before leaving high school can save time and money!

Shop Around

Consider In-State colleges as opposed to Out of State colleges since tuition is much higher for some Out of State colleges. Look at smaller colleges, which may have more scholarships, lower GPA and college entrance test requirements, or other Sports/Fine Arts scholarships. Don’t overlook 2-year colleges as a less expensive way to reach the final four-year degree. Living at home for awhile could also cut college costs. Compromise could be the solution to being in debt.

Loans Should Be the Last Option

Students do not need to spend the years following college with hundred of thousand of dollars in loans while being in debt the rest of their lives. Parents do not need to borrow from retirement funds and not be able to live comfortably for the rest of their lives. If loans are needed, let the loans be short-term and low-interest and shared by parents and the child. If parents can’t pay loans, then have the child apply for the loan, but help the child in other areas for college.

The years from cradle to college come too fast! Backing yourselves into a corner and reaching the college years with no available funding are a direct result of not planning ahead.

Cathy Gullo has over 30 years of experience as a high school English teacher, guidance counselor, and educational consultant. She has also chaired and been a member of numerous corporate and community scholarship committees. Being an expert in scholarship coordinating, career and college counseling, and test-taking, she shares her knowledge with students, parents, and teachers as a published author of college planning books.

Article Source:
http://EzineArticles.com/?expert=Cathy_Gullo

21 10/11
13:08

Public Speaking Jobs Are on the Rise – 10 Ways to Improve Your Chances of Getting One

When it comes to public speaking, most people are a little apprehensive about considering it as a career. Some of those people may have a fear of public speaking while others just consider it a fantasy job that only the luckiest can even hope of getting. In recent years, this widespread stereotype of the public speaking profession has begun to slowly change over into a definite possibility. Many people today are beginning to seriously consider public speaking as a viable career.

If you are one of those people that think a career in public speaking would be a dream job, you should know that there are certain ways to improve your chances of landing that perfect speaking gig. You don’t have to cross your fingers and hope that you are the lucky one. By following the ten suggestions below, you can greatly improve your chances for success in your public speaking efforts.

The following are 10 Great Ways To Start Your Career In Public Speaking:

1. Decide on your style – There are many different styles of public speaking. Comedians, sales trainers, motivational speakers, and corporate entertainers are all different styles of public speaking. Think about what you’re good at. Talk to your friends and acquaintances about how they perceive you. If they think of you as the class clown type, then your presentation style may be laid-back and filled with humor. If people find you to be a straight to the point kind of guy, then you may be more cutout for corporate presentations and success training. It is very important to decide on a style that feels comfortable with who you are. In order to succeed in public speaking, you have to come across as very natural and believable. If your style of presenting is not reflective of your real-life personality, then you’ll be less believable.

2. Find a great niche – After you have decided which style of public speaking fits you best, its important to come up with a topic. Your topic should be something you’re very passionate about, and something you enjoy talking about, but the subject should also be broad enough to relate to various groups and situations. For example, one great niche is sales. Many speakers have found great success in presenting on the principles of being a great salesperson. The niche here is sales, and the presenter can present that topic through whichever style he or she has chosen for themselves. A few examples of good niches are success, wealth, and fitness.

3. Study your niche – The best way to ensure a good presentation is by making sure you’re very knowledgeable about your chosen topic. Read as much as you can about your subject. The more you know about it, the more comfortable you’ll be when speaking about it. You can also check out online videos and articles regarding the same subject. There are tons of ways to prepare yourself for any particular topic. There’s nothing worse than not knowing the answer to a question asked by your audience. It’s extremely important that you present yourself as an expert on whatever topic it may be. If your audience doubts your expertise on the subject of your presentation, it’s unlikely that you will be asked to speak again by that group.

4. Join Toastmaster International – Without a doubt, the number one organization for aspiring public speakers is toastmasters international. This group has helped countless speakers develop essential skills for effective presenting. Toastmasters has groups all over the country in virtually every city. Members meet regularly and participate in various speaker related activities including competitions and impromptu speeches. This organization can quickly improve your skills and put you on the fast track to the public speaking career you’ve dreamed about.

5. Study great speakers – Most professional speakers will agree that its very important to have a mentor to guide you through your journey to public speaking success. Even the most successful speakers today have their own favorite speakers that they looked up to, and tried to emulate. As you read books and watch videos, take note of which public speakers you like. As you become more familiar with each speaker, and their particular style, you will be more drawn to one of those styles in your own public speaking endeavors. As you choose your favorites, take the time to study their style in detail. Things such as pauses, jokes, and body language are very distinct between each individual speaker. Before too long, you’ll start to see your own style develop. Once that happens, you can begin to follow it in whatever direction it takes you.

6. Practice at work and at home – There are several ways to practice your public speaking without actually speaking formally in front of a large group of people. At work, you can take more opportunities to put together presentations or hold meetings. This is a small, but very effective way to improve your interpersonal communication skills. You can practice this at home as well by speaking to groups of neighbors in a homeowners association meeting or even when having a few friends over. As you incorporate improving your public speaking skills with your home and work life, make sure that you don’t get too carried away. You’ll want to make sure that the public speaking side of you starts resembling the real-life you more than the other way around.

7. Find alternative to PowerPoint – There’s no shortage of public speakers using PowerPoint slides during their presentation. Using slides has become that status quo when presenting. Many speakers would be lost without their slides to guide them through their presentation. For the most part, presenters use PowerPoint as a crutch. You can stand out by using something other than PowerPoint to aid you in your presentation. It’s also quite possible to rely completely on yourself and do away with any other visual aids. Having PowerPoint slides throughout your presentation leaves your audience remembering slides instead of you. That defeats the purpose of public speaking as a profession. Your goal is to make an impression on your audience, and have them remember you specifically, and not your slides. This can go back to studying your niche. As long as you’re knowledgeable about your topic, you’ll be able to talk about it freely. When you do this, you get rid of the need for PowerPoint slides as a crutch.

8. Try Network and Direct Marketing – These types of marketing strategies are perfect for the aspiring public speaker. Home party sales are a great opportunity to speak in front of groups of people. This is a great tactic for those that want to start out slow and speak to smaller groups at first. Typically, companies that use direct marketing such as Tupperware and Pampered Chef are great companies to be in association with as a public speaker. Their sales philosophies pair well with those of public speaking, and the combination can prove to be extremely beneficial to your public speaking future.

9. Meetup.com – A great way to start practicing your presentation and getting your name out is through a website called Meetup.com. Here you can find groups on any topic imaginable. You can either find a group that is based on your chosen topic, or start your own group. Many public speakers have taken advantage of meetup.com by creating their own groups based on their chosen topic or area of expertise. If you start a group, you have more control of meetup topics and other important factors of the group. Once you get a certain number of people in your group, you can start holding actual meetups where you can discuss your topic with the other members. This will get you used to speaking in front of strangers. There are many other benefits to joining Meetup.com including expanding your social network, and improving your event organization skills.

10. Audiovisual Etiquette – The Audiovisual aspect (or AV) of public speaking is often overlooked by most speakers. Most public speaking training courses teach basic communication skills such as conquering your fear of public speaking, or how to make proper eye contact. There is one particular way to drastically improve the effectiveness of your presentation. This involves using the audiovisual elements such as sound, video, and lighting to make a greater impression on your audience. By knowing basic AV issues such as microphone placement and embedded video, you can get a head start on becoming a very successful speaker. By using the often overlooked audiovisual techniques taught in programs such as [http://www.avetiquette.com] you can make your first presentation look like your 50th.

T.R. Hill is an Audiovisual Technician and writes extensively on Public Speaking. For more information on improving your public speaking skills, visit [http://www.avetiquette.com]

Article Source:
http://EzineArticles.com/?expert=T._R._Hill

16 10/11
13:13

Top 10 Misunderstood Things About Car Insurance

After spending many years in the insurance industry we have come up with a top 10 list of most misunderstood things about car insurance.  These car insurance myths are some of the most common questions that most people have about direct car insurance either buying or reviewing their  auto insurance coverage.  Its better to find out now before you have a claim and  it’s too late.

  • I just got my 1st speeding ticket my insurance rates are going to go way up.

Reality:  If this is your first ticket your rates probably won’t even change.  Most direct car insurance providers will give you a pass if you don’t have any other tickets or claims in the past 3 to 5 years depending on the company.

  • That new Plasma TV I bought last year won’t affect my Car Insurance

Reality:  If you didn’t pay the credit card  you charged it on then it just might.  Almost all insurance companies now use some form of credit scoring when determining not only if you will qualify for insurance, but also what you will pay.  There can easily be 50% difference in rates for a person with excellent credit to someone with poor credit.

  • I just slammed my car door into my lawnmower parked in my garage, my homeowners policy will cover it

Reality:  Your homeowner’s coverage has nothing to do with covering your car.  The only way your car will be covered is if you have Comprehensive (Comp) coverage for your car.  And then only after you pay you deductible.

  • I just cracked up my friends car and I tell him don’t worry my insurance will cover it

Reality: It will but only after your friends policy pays first.  So let’s say your friend has a $500 collision deductible and you have a $250 deductible.  You would have to give your friend the $500 for his deductible as his insurance company is Primary.  Meaning your insurance will only pay after his policy limits are exhausted.  So just remember in this scenario your deductible does not matter its going to be based on your friends.

  •  If you’re riding your bicycle and get hit by a car your car insurance won’t get involved

Reality:  If you get hurt or killed while riding your bike or even walking down the street you maybe surprised to learn that you may be covered by your direct car insurance policy.  If the person driving the car didn’t have any insurance or not enough insurance to cover your injuries, your Uninsured or Underinsured coverage would pay for your claim. 

  •  Someone just broke into my car and stole all of my personal belongings out of it i.e. Cd’s, Cell phone, Christmas Presents, my car insurance will pay for it.

Reality:  Your car insurance does not cover your personal belongings left inside the car.  You are going to have to file a claim with your Homeowners or Renters insurance policy to be compensated for these items.  The general rule of thumb is your car insurance will only pay for items that are attached to the vehicle

  •  I am going to be charged more for my  Car Insurance because my car is red, blue, black, pink…

Reality:  The color of your car has absolutely nothing to do with your rates.  If you like red buy a red car, if you like black buy a black car.  Don’t ever let this silly nonsense stop you from buying a car.   

  •  I didn’t have a car for the last 2 years, this won’t affect my rates.

Reality:  Not having continuous car insurance is frowned upon by most direct car insurance companies now a day’s.  Some companies won’t penalize you for not having prior insurance.  If you don’t have prior insurance make sure you have a good excuse like you took the bus, or you were in the military, or some other legitimate reason.  Oh and by the way I couldn’t afford my insurance is not on that list

  • Telling a little white lie on my insurance application won’t affect my coverage if I ever have a claim

Reality:  This is one of the worst things a person can do.  If you lie on your insurance application there is a good chance you won’t have any coverage when you need it the most.  You think they won’t find out?  Remember these 2 things when insurance company is on the hook for a ton of money.  #1 They are going to start asking questions and the first thing they look at is your application.  Wouldn’t you if you were them?  And reason #2, the insurance companies have more money than god and they have people working full time to find this stuff out. 

  •  Buying a cheaper more reasonable car will be less to insure the a more expensive car. 

Reality: There are a lot of different factors insurance companies use to determine rates, however there are many times were the rate for the more expensive car is less than the cheaper car.  One of the biggest factors for the Comp & Collision coverage’s are how much do replacement parts cost.  Sometimes on those cheaper cars or the more exotic cars the replacement parts can cost a lot to replace.

So just remember the next time your online looking for a cheaper insurance policy, to consider some of your options.  There are hundred’s of direct auto insurance companies out there looking to get in your pocket, just make sure when the time comes you can get into theirs.

Bryan Waldo

Bryan Waldo has built his entire career helping people. He spent 10 years as an insurance agent which taught him about people and how to solve problems. He can be found at direct auto insurance or direct car insurance

Article Source:
http://EzineArticles.com/?expert=Bryan_Waldo

16 10/11
09:04

The Process of Change in Marketing Approaches

In a world economy that is in constant flux and undergoing turbulence, more companies are realizing that their most precious asset is their customer base. An even more important realization is the need to satisfy the whims and fancies of these customers in order to survive in these increasingly competitive markets. Organizations that do not act on this dictum have suffered the loss of market share or worse, total annihilation. Such dire consequences have awakened many organizations to rethink the way they see marketing. Thus, there is urgency for an organization (be it products or service providers) as a whole to develop appropriate holistic customer-focused strategies to ensure that the customer remains at the core of their organizational thinking.

With the rapid advancement of information technology (especially the rise of the Web) and the increasing difficulties of meeting customer’s needs and wants (for example, their expectations of 24 / 7 customer service especially for online transactions), there is a shift from a traditional marketing approach to customer targeted marketing. Many organizations and marketing consultants are emphasizing the need to allocate more funds to apply new-found knowledge of consumer behavior in new products development, build better customer relationships through customer loyalty and retention programs.

This purpose of this paper is to raise the awareness of the need to concentrate marketing efforts towards the customer rather than the inward-looking traditional product-focused arrangement. And more importantly, the paper will shed light on how an organization could go about in making this important transition in this current competitive market.

Marketing Approaches Explained:

Before I proceed to discuss the shift in the marketing approach, it will be appropriate to explain briefly the two marketing approaches separately for greater clarity.

Traditional Marketing-The 4 Ps of Marketing:

The marketing mix or what is commonly known as the 4 Ps is a framework for marketers to implement a marketing concept. It consists of a set of major decision areas that a company needs to manage in order to at least satisfy consumer needs. According to Kotler et al. (1999), the mix is a set of “controllable tactical marketing tools [...] that the firm blends to produce the response it wants in the target market” (p.8). Hence, in an effective marketing program, all of those elements are “mixed” to successfully achieve the company’s marketing objectives.

The traditional marketing mix contains four major elements, the “4 Ps of marketing”. As defined by Kotler et al. (1999):

1.Product: Anything that can be offered to a market for attention, acquisition, use or consumption that might satisfy a want or need. In includes physical objects, services, persons, places, organizations and ideas.

2.Price: The amount of money charged for a product or service, or the sum of the values that consumers exchange for the benefits of having or using the product or service.

3.Promotion: Activities that communicate the product or service and its merits to target customers with a view to persuading them to buy.

4.Place: All the company’s activities that make the product or service available to target customers.

With the rapid changes surrounding organizations, the traditional marketing mix of the 4 Ps has been criticized for being too myopic in this current market situation. The traditional marketing mix has also been disparaged for being too product-focused and for taking an overly inward-looking strategy with regards to the organization’s resources and capabilities in production matters. This is antithetical to attending to the more important organizational goal of satisfying the desired needs and wants of customers.

In addition, the Web and E-commerce revolution has played a major role in alleviating customers’ ability to shape their relationships with the company. This has led customers to expect companies to market their products and services in ways that reflect more directly their individual needs.

These changes have prompted enterprises that wish to stay ahead of their competitors to shift their traditional marketing approach to customer-targeted marketing.

Customer Targeted Marketing:

In customer targeted marketing, the customer becomes the central focus of the organization’s strategy and activities, rather than the product itself (which is the prime concern in traditional marketing). The organization’s paradigm shift in marketing requires a company to build a commitment to quality and to listen critically to the customer to determine the market needs and how the company can meet those needs more effectively.

One of the major characteristics of the approach is to focus on each customer’s interests and interactions with the organization to deliver targeted, personal messages. This would require the company to be constantly gathering information about their customers in an effort to better serve them and, most importantly, to retain them as loyal customers. As suggested by Peppers and Rogers (1998), the organization would need to use various techniques and strategies (possibly with the help of information technology and the Web), such as focus groups, in-depth interviews, customer surveys, attitude testing and so on to obtain information about consumers for more effective marketing of a product or service. With these customers’ data and feedback, the organization will apply the knowledge to develop more customer-centric products and services and/ or to improve existing ones. In addition, the information will be shared within the organization to encourage employees at all levels to focus on creating maximized customer value and loyalty.

Why Customer-Targeted Marketing?:

In order to have a competitive edge and to satisfy increasing levels of customers’ desires, companies realized that they have to see their customers as individuals rather a homogeneous mass of similar tastes, values and buying behaviors. Due to such transformation, companies need to be more customer-focused in its overall marketing strategy. This has resulted in organizations adopting a customization strategy to increase customer’s loyalty to their products and services. For example, in banking and insurance industry, there has been a move towards greater customization. Standard products/services have been given way to a varied menu of features from which customers may select their own preferred combination.

In view of these changes, companies that understand the asset value of each customer, and that tailor their marketing efforts (and their costs) to acquire and sustain the highest-value assets, will win over less-adaptable traditional marketing approach of the 4 Ps.

The Process of Transition:

In order to strategically change from a traditional marketing approach to customer targeted marketing, an organization must be aware of these following areas:

Paradigm Shift. A company must fully understand that customer targeted marketing requires a shift in the organizational mindset, and not just structural organizational changes. They must realize that their sole purpose is to continuously satisfy customers’ needs and wants. Thus, to ensure a smooth transition from a traditional marketing approach to customer targeted approach, an organization must reflect and ask itself questions as to what areas need to be analyzed and to understand the ramifications of such a transition in the organization. On the other hand, an organization needs to realize the negative consequences for not willing to be a more customer-focused marketing organization.

Customer Targeted Planning. As in any organizational change initiative, proper planning is needed. The objective of planning customer-centric marketing strategies is to find win-win opportunities with customer and to identify the best mutual opportunities for your customers and your company. This requires the organization to see the issue(s) from the customers’ perspectives and to strategically plan the organization’s resources around them.

In short, the organization’s shift to customer-targeted marketing should embrace these three important points:

1.Planning should focus on customer wants and not looking inwardly at company goals

2.Focus on the honest feedback and suggestions through creating different channels of communications. Listen to the customers, rather than forcing them to listen to you.

3.Integrate your customers in every aspects of your business, from new product design to after-sales services and more.

Organization-wide Responsibility. For the approach to be successful, members need to understand the new philosophy of marketing and embrace it organization-wide. Many organizations tend to underestimate the degree to which every facet of the enterprise needs to be involved in the process and to be integrated into the actual customer relationship.

Organization Redesign. An organization has to assess the roles of all functional departments interacting with customers to ensure that they add value to customers instead of increasing the costs. By reorganizing the company with the customer as the focus, many departmental roles and responsibilities will have to be redesigned. And when that happens, the employees will have to adopt new work processes that would be more customer-centric in nature.

Human Resource Training. There is a need to develop customer-focused human resource through customer behavior training, across the functional departments. By investing in such training at all levels, the members will be more knowledgeable, more autonomous, and more efficient in anticipating and meeting the needs of the customers.

Use of Information Technology. With the advancement and increased affordability in information technology, more companies are able to collect available data on customer purchase behavior more efficiently. For example, technologies ranging from checkout scanning to Internet cookies are commonly used to track customers’ buying behaviors. Companies that employ such technology will be more adept at acquiring new customers, retaining existing customers, and cross selling than those who do not.

Enhanced Customers Communications. With the use of the Internet as a medium for targeted communication, this allows companies to be in touch with customers at less than one-hundredth of the cost of more traditional snail mail, brochures or flyers. Communication through emails with the customers is almost free, and the customers can retrieve communications almost immediately. However, this has also resulted in customers having 24 / 7 service expectations of these companies.

Customer Targeted Measurement. An organization must be able to measure and evaluate the success of their customer targeted marketing strategy. In most cases, traditional measurement techniques such as profitability, market share and profit margins are used to measure the success. There should be an added emphasis given to developing measures that are customer-centric and which are able to assess the marketing strategy. Customer acquisition costs, conversion rates, retention rates, customer sales rates, loyalty measures and customer share within a brand are some examples of customer-centric measures than a customer-focused organization can adopt

Conclusion:

The need for survival has provoked many organizations to shift from traditional to customer targeted marketing. The market conditions surrounding us will continue to change at an accelerating rate and customer’s expectation will continue to rise. Hence, without any doubts, more and more companies will adopt a customer-targeted marketing strategy with increased intensity.

About The Author

Dr. Alvin Chan is an Innovation Research Specialist in Asia. He has consulted for and aid in the development of managerial innovations and effective learning methodologies in several organizations. Currently, Dr. Chan is the Senior Research Consultant at FIrst Quatermain Centre of Collaborative Innovation (www.firstquatermain.com).

Please email to Dr. Chan at bizguru88@hotmail.com as a courtesy if you are reprinting the article online or in print.

Article Source:
http://EzineArticles.com/?expert=Alvin_Chan

12 10/11
21:16

Fish Tank Supplies That Are Necessary To Keep Your Aquarium Running

If you are just starting out with your first aquarium you may want to know what the essential fish tank supplies are are. This will include such necessities as water filters, air and water pumps, cleaning equipment, and lighting systems. The choice of fish tank supplies that you need will depend on the shape and size of your fish tank.

One of the first items on your list for fish tank supplies should be a fish tank stand. Fish tank stands are available in many materials with metal and wooden tending to be the most popular. When picking out a stand try to choose one that will blend in with the design of the rest of the room.

Fish tank hoods are equally as important, and should be at the top of your list of fish tank supplies. They are necessary to prevent the fish form jumping out of the tank and also to reduce the evaporation of the water. The highest quality hood tends to be those that are made of aluminium. They are fitted with a window for feeding the fish, have a condensation tray, a compartment for installing the lighting unit, and are light in weight.

A critical item on your list of fish tank supplies for medium and larger tanks should be a high quality water filter and pump. This will ensure an effective and efficient disposal of waste, water circulation and, recycling of the nutrients. Fortunately, many of the custom designed fish tanks will be come pre installed with pumps and filters so this is usually something the beginner need not worry about. A simple tap water filter can be used to deionise the water making it safe, and is a useful part of your fish water supplies

It may be a wise investment to select a water testing kit when you are picking out your fish tank supplies. This will enable you to determine the nitrite, PH and salt content in the water. If any problems are detected these can than be quickly corrected.

Lights will add different colours to you fish tank, and form another important part of fish tank supplies. They are available in three colours red, green or blue, and will add an attractive tint to the fish tank. Fluorescent and metal halide fish tank lights seem to be by far the most popular choice.

No list of fish tank supplies will ever be complete unless an assortment of corals, rocks, driftwood and maybe some battery powered toys are included. These accessories include battery powered wheels and divers. Ice shells, ice crystals and tiny fountains are also very popular fish tank supplies and will make your tank look more beautiful. When including any ornaments in your fish tank make sure that they are specifically labelled and intended for use in aquariums.

Do not forget to give your fish tank a green touch by installing some plant life. The plastic plants which are easy to install in your fish tank come in various designs, such as arrowhead, green and yellow spike, hair-grass and many more. They should definitely form a useful part or your fish tank supplies.

Cleaning the fish tank will be more problematic than it needs to be if you do not have the necessary fish tank supplies. Algae growth on the sides of the fish tank and collection of waste material can pose as a threat to the fragile ecosystem if not removed from the tank. Also, your fish tank will look much more attractive when it is not covered in dirt. Your fish tank supplies should therefore include an algae scrapper and also gravel cleaners, which will allow you to clean the tank and remove any dirt that sinks to the bottom of the tank.

It is important not to let the thought of cleaning the tank put you off buying your first fish tank as the pleasures of owning your own aquarium will greatly outweigh the limited amount of time needed for a cleaning routine. An ideal schedule to perform regular fish tank maintenance is every two to three weeks.

The great thing about fish tank supplies is that they are so easy to obtain with so many specialist online stores and local pet stores around, making it simple to set up an aquarium.

Darren Lintern is the author and owner of Aquarium Supplies World. For more information on Aquarium supplies, visit Aquarium Supplies World where you will find a wealth of information on Fish Tank Supplies including Filters, Gravel, Heaters, Lights and other Aquarium supplies [http://www.aquariumsuppliesworld.com/Articles/Fish_Tank_Cleaning_Tips_Cleaning_20_Gallon_Fish_Tank_And_Accessories.php] for a vibrant thriving Aquarium.

Article Source:
http://EzineArticles.com/?expert=Darren_Lintern

05 10/11
09:07

Jumpstart Your Job Hunt With a Quality Resume – Ultimate Resume Writing Dos and Don’ts

After years of working in the executive staffing and recruiting industry, collaborating with countless hiring managers and human resource administrators across various industries, I acquired a thorough understanding of what these individuals were looking for in potential job candidates. I began to see patterns, consistencies, universal tendencies, and I began to see just how important a good resume really is.

As a point of fact, hiring managers only spend around 15 seconds perusing over a new resume and they are really only looking for a couple of things when they do. They’re on autopilot, for the most part. They want to know:

1) Who have you worked for?

2) Have you had steady employment?

3) What notable achievements and recognitions have you had throughout your career?

4) What do you have to offer which will meet with their specific needs?

An effective resume will answer those questions with a minimal amount of effort and, as with any effective marketing tool, it will also leave the reader wanting to know more. You want to give them just enough info to prompt them into action. That’s when they pick up the phone and call you for an interview!

So your resume is your professional introduction. It’s your only chance to make a memorable first impression and I can tell you right now that if you do not take your resume seriously, then your resume will never be TAKEN seriously. It really is that simple.

Now, if you feel you are capable and qualified to write a compelling and dynamic resume, then by all means give it a shot. However, if you’re not extremely confident in your skills as a writer and/or marketer, I would sincerely recommend you hook up with a professional resume writer to help you craft the perfect resume for you. A seasoned veteran in these matters can be an invaluable resource. After all, I trust my mechanic to work on my car because he works on cars all day, every day. Well there are people out there who work on resumes all day, every day…so trust us!

For those who are convinced they have what it takes, this article should help you with some of the finer points. Although job markets and technologies are always changing, there are some things which are fairly universal and constitute the basic principles of a winning resume. To guide you along, I have compiled a comprehensive list of resume writing Do’s and Don’ts, complete with secret tricks of the trade as well as a collection of common mistakes people make. So pay close attention, take my advice into consideration, and you’ll be on your way to landing that dream job in no time!

DON’T

Misrepresent the Truth – Lying on your resume is never a good idea. You don’t want to start a professional relationship based on the misrepresentation of facts. Just as you would hope the employer is not lying to you about the job requirements, salary, etc, they expect you are not lying to them about your background and/or skill sets. It’s the decent and respectable way to conduct yourself and there is no room for dishonesty in the workplace because, sooner or later, these things always have a tendency to come to the surface. Remember: The truth shall set you free!

Use Slang or Jargon – You need to be as professional as possible in the context of your resume if you expect to be taken seriously as a professional. For this reason, you should avoid using familiar lingo, slang, or jargon in your resume. The exception to this rule is when using very industry-specific terminology to describe your particular skills. This can actually help to lend you credit as a knowledgeable individual and an expert in your field, but your such terms wisely and tactfully.

Include a Picture – Unless you’re a model or in a professional dependent on physical attributes, I always advise against putting your picture on your resume. In my experience, it can do more harm than good. So keep the formatting of the resume simple and let the hiring manager use their imagination until they call you in for an interview. Plus, your looks should have nothing to do with your professionalism or the credentials qualifying you for the position. In the business world (even legally), your appearance should have no value as a selling point for you as a competent job candidate.

Include Irrelevant Info (AKA “Fluff”) – If it’s not important, don’t add it to your resume. If you were a cook 10 years ago but now you’re looking for a job in retail management, don’t clutter up your resume with irrelevancy. Try to put yourself in the shoes of the hiring manager and ask yourself what they would see as important. How does your background correspond with their needs as an employer? Anything else is fluff. Don’t add your hobbies to your resume. Don’t add your references (if they want them, they’ll ask at the appropriate time). And don’t include your high school education either. Finally, don’t be redundant and repeat yourself throughout the context of your resume. It’s OK to reinforce themes, but don’t push it. If your title has been Branch Manager at each of your past three companies, find a way to differentiate each of these positions and highlight your most notable accomplishments. Don’t just copy and paste the line “Managed a team of branch employees” three times. That will get you nowhere.

Include a Core Competencies Section – I find Core Competency sections to be fairly worthless in a professional resume and I’ll tell you why: It doesn’t matter if you’re a waitress, an administrative assistant, a nurse, a teacher, or a sales executive – it doesn’t matter what kind of background you have – anyone can describe themselves as “Self-Motivated”. Anyone can say they are “Goal Oriented” and “Results-Driven” and everyone has “Strong Verbal and Written Skills” when they’re applying for a job. I can say with some degree of certainty that the majority of hiring managers and HR administrators skip right past a Core Competencies section and with good reason. The key to a successful resume is in SHOWING a manager how you are “Results-Driven” and “Goal Oriented” instead of just TELLING them! Your accomplishments speak volumes, let them do the talking. If you are going to include a Core Competencies section, make sure it’s unique and adds value. Again, vagueness will often work against you here because it cheapens the experience of reading your resume.

Rely on Templates or Sample Resumes – If you are surfing the web and looking for a good resume sample or template to use as a guideline for your own resume, make sure the sample you settle on is appropriate considering your background, the industry you’re in, and your career intentions. Because when it comes right down to it, different styles of resumes should be employed in different industries. By way of illustration, a computer programmer’s resume will vary greatly from that of a sushi chef. They both have very different skill sets which need to be highlighted in very different ways in order to be effective. If both those individuals tried to write their resumes in the same format, it would be a disaster. Hiring authorities, respectively, each have their own expectations and some resume formats are better than others at addressing those individual expectations.

Write a Novel and Call it a Resume – I repeat: Do NOT write a novel and call it a resume. Too many people make this mistake. They want to write this wordy, drawn-out thesis outlining their life story and their career aspirations. They have all these skills and accomplishments and they want to include them all in there somewhere, but the problem is most people just don’t know when to stop. Don’t be afraid to leave out some of the details and explore those further in the interview process. My advice is to highlight only those aspects of your background which are most applicable for the job, or types of jobs, you are planning to apply for.

Limit Yourself to One Page – In contrast to the last point, you may not want to limit yourself to a 1-page resume. A common misconception is that a professional resume HAS to be one page. However, that’s not really the case these days. I while back, before the miracles of technology, I may have agreed. But now that most resumes are being read on a computer screen versus on paper, there’s no need to limit yourself in such a way. Those who try to cram all their info on 1-page resume usually resort to smaller font and zero spacing. When viewed on screen, this is not an attractive format and it’s hard to read. Now, I’m not saying you should write a 20-page catalogue of your experiences, nor am I advocating the use of size 20 font. Instead, I would say 12-14 size font should suffice and I recommend you keep it at two pages. That leaves plenty of room to say what needs to be said. Of course, if you have limited experience then a 1-page resume will do just fine.

DO

Use Bullet Points – When it comes time to explain your experiences in your resume, use bullet points to outline your accomplishments. It is much easier to read and even easier to skim, which is what hiring managers are doing most of the time anyways. Bullet points draw attention to important information. They are also visually appealing and make the information seem more accessible to the reader. So keep them short and meaningful. Some people opt for a short paragraph explaining their duties and responsibilities, followed by bullet points highlighting their most notable achievements. This too is acceptable, just make sure to keep that paragraph very succinct and avoid any redundancies as well.

Have a Strong Objective Statement – Although this is a matter of some debate these days, I firmly believe a strong, concise Objective Statement can go a long way. First off, it immediately tells the reader what job you are applying for. That can be a big deal when you’re submitting your resume to a HR representative who has their hands full with many different job openings. Recruiters as well. And if you’re a senior manager, you don’t want to get thrown in the pile with the mail clerks, right? Not only that, but an effective Objective Statement will briefly summarize your qualifications so a hiring manager can make an instantaneous decision whether or not to keep reading. They do that anyways, so why not address their needs in the intro and add value by showing them what you have to offer right off the bat. Remember, I’m only talking about one sentence here. One sentence to market yourself. Once sentence to spark their interest. You don’t want to give the reader too much to think about, rather you want them to proceed on and read the rest of your resume. So grab their attention, establish your professional identity, show them your value, and let them move on to the good stuff!

Choose the Right Format – One thing you need to remember is that there is not one universal formatting methodology because, in truth, there is no cookie-cutter way of writing a resume. What works best for one person may not be best for another. Some people will benefit from a Chronological resume whereas that format may be detrimental to someone who has jumped around a lot in their career. The only thing I can suggest is that you do your homework. Know the different types of resumes (Chronological, Functional, Targeted, and Combination) and know the distinct merits of each. Then make an informed decision as to which style is best for you. If you are surfing the web and looking for a good resume sample or template to use as a guideline for your own resume, make sure the sample you settle on is appropriate considering your background, the industry you’re in, and your career intentions.

Cut to the Chase – Don’t waste time…get to the good stuff. As I said before, a hiring manager will most often skim, scan, and glance over a resume. Keep in mind that they have specific questions in mind when they review a resume for the first time and they expect specific answers. One of the most important questions they are asking is: “Who has this person worked for in the past?” For this reason, I always suggest that serious job seekers highlight their experiences first and foremost. Right below your one-sentence Objective Statement you should transition into and Experience section. In this section you should list your past employers, the years you worked for them, your job titles, and a brief description of your duties there. Of course, this may not be the best approach for some people. If your background is heavily dependent on your academic experience, then you may want to jump into that first.

Focus on Your Target – My reasons for saying this are as follows: An unfocused resume sends a very clear message that you are unfocused about your career. And a hiring authority doesn’t want to see that. They want to see that you have career goals and that those aspirations correspond with their needs as an employer. So keep in mind that a customized resume, modified for a specific position, is always preferable to a generalized and vague resume. If you’re serious enough about a job then you should take the extra time and effort to tailor a resume to that job’s requirements. I assure you your efforts will not go unnoticed.

Be Articulate and Grammatically Exact – In my humble opinion, it’s of the utmost importance to be eloquent within the context of your resume and to make sure you’re using proper grammar and syntax. For your current job description, use the present tense. For past jobs, use past tense. This seems like a no-brainer, but again you’d be surprised at how many people make this mistake. Being articulate can go a long way as well. Most hiring managers will consider it a plus if you can convey your level of intelligence in your written communications. So don’t be afraid to break out the thesaurus and make sure you have someone else edit your resume before you send it out to potential employers. That’s imperative!

K.I.S.S. – A wiser man than me once made this bold statement and it’s extremely applicable when writing your resume: Keep It Simple, Stupid! Too many people make too much of an effort to “stand out from the pack” and in doing so they may unwittingly be hurting themselves. In some professions, such as the creative design field, it may be advantageous to show your originality and imagination, but in other business fields this kind of flamboyancy in a resume is unnecessary and can actually be injurious to your cause. In terms of formatting, the same holds true. I have found that people tend to have much more success when they opt for an uncomplicated formatting style. Some people still want to get all jazzed up with pictures and text boxes and funky font, but that’s just fluff. It’s noise. It is irrelevant to the purpose of your resume, which is to sell yourself through highlighting your skills and accomplishments. And hiring managers see right through that!

Take Your Resume Seriously – As previously stated, if you don’t take your resume seriously then your resume will not be TAKEN seriously. If you choose not to work with a professional, then at the very least have an impartial third-party edit it for you and give you some constructive feedback. This is for your own sake. What happens when you accidentally type “Manger” instead of “Manager”? Do you think Spell Check is going to bail you out? Whatever you do, don’t send it out to potential employers without having someone else look it over. Some people just need to swallow their pride because when it comes right down to it, you may be the best at what you do, but if you don’t write resumes for a living then chances are there’s someone out there more qualified to write your resume than you are. Please consider that if you’re serious about being taken seriously!

So there it is…everything you need to know about writing your resume. I sincerely wish you the best of luck in your endeavors and feel free to contact me if you ever need any assistance. I’m here to help!

JR Hindman is a freelance resume writer and career counselor with an extensive background in executive staffing and recruiting. He is currently the President of BudgetResumeBuilder.com, a website for entry-level candidates and job-seekers with less than 10 years of industry experience, as well as ProResumeBuilder.com which caters to more tenured professionals and managers.

Article Source:
http://EzineArticles.com/?expert=JR_Hindman